PROSPECTS OF AGRO-TOURISM IN INDIA: EMERGING CHALLENGES AND SUSTAINABLE STRATEGIES Authors: Suhas Parkhe
ABSTRACT
Nowadays the concept of conventional tourism has changed. Some new tourism destinations have already
come out such as Agri-Tourism. The encouragement of tourism will carry many indirect and direct
advantages to the people. Agri-tourism offers an exclusive opportunity to integrate the tourism and
agricultural sectors to offer specific educational, financial and social benefits to producers, tourists and
communities. Agri-tourism provide producers the opportunity to make more money and a way to sell
directly to customers. It improves the tourism business by rising the volume of tourists in the region and
the span of their stay. Agri-tourism as well empowers community to grow their bases of tax and new job
opportunity. In addition, agriculture offer opportunities in the field of education for the community, help
conserve agricultural land, and allow countries to develop businesses. While tourism can create new
incoming streams, it also raises new legal issues for farmers and landowners. Agricultural tourism is a
new agricultural doings related to both agriculture and tourism. Maharashtra is the main centers for the
tourists and has a large area and has huge potential to give confidence to the farmers to set up little and
efficient businesses such as tourism of agriculture in rural India. Agricultural tourism can be a useful way
to expand and diversify a farm, but it does not work well in all cases. This paper seeks to identify
problems in agricultural tourism in India and what can be done to solve these problems. Prospects for the
future of tourism in India and what the government is doing to promote this tourism in India. The pilot
research project is used as a device to study the concept, to gain in-depth knowledge of the scope and
challenges of agricultural tourism.
Keywords- Agro-tourism, Educational Opportunities, Tourists, Rural India, Tourism Publication date: 01/12/2021 https://ijbpas.com/pdf/2021/December/MS_IJBPAS_2021_DEC_SPCL_2053.pdfDownload PDFhttps://doi.org/10.31032/IJBPAS/2021/10.12.2053