People use platforms like YouTube, Facebook, Twitter, WhatsApp, Instagram, Linked In, and other social
media platforms to share their expertise and information, create relationships, and interact via audio and video
media. We can use audio or video to communicate the information and numbers on this platform. Officers,
scientists, extension experts, agronomists, environmentalists, and farmers use social media to share their
knowledge, information, and technology in the agriculture field. Interacting on social media, whether it's
YouTube, Twitter, Facebook, WhatsApp, Instagram, Telegram, or LinkedIn, allows you to make your voice
heard and tell your narrative in ways that weren't previously possible. Farmers' connection with experts used to
be a difficult task. Even yet, with the help of social media, it is now simple to engage, become aware of, and
explain farming techniques for boosting the quality, fertility, and amount of output in any field of agriculture.
YouTube and Facebook are the most popular social media platforms for pages and profiles, but WhatsApp is
the most popular. YouTube videos are well-known for providing information to apps. WhatsApp is aconvenient social networking platform that is primarily used by linked groups. This article focuses on how
social media may help farmers improve their farming operations by giving information, education,
entertainment, and awareness campaigns.
Keywords: Agriculture, Farmers, Information, Knowledge Social media
Publication date: 15/01/2022
https://ijbpas.com/pdf/2022/January/MS_IJBPAS_2022_JAN_SPCL_1051.pdf
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https://doi.org/10.31032/IJBPAS/2022/11.1.1051
