ABSTRACT

Women Entrepreneurs in Pakistan do not enjoy the opportunities as men do due to number of deep rooted discriminatory socio-cultural values and traditions. Moreover, these restrictions are observed with in support mechanism that exists to assist such fledging entrepreneurs. Quantitative research methodology has been employed. It involves statistical approach and keeping up the assumptions of empirical practices. The survey data is settled down and kept in SPSS. The study showed that women entrepreneurs face many difficulties in regard cultural aspects such as lack of family support lack of free mobility, patriarchy and less qualification. Researcher suggests that there should be change in our society to develop supportive networks, mobilize funds, establish forum to discuss the problems of female entrepreneurs. Keywords: Women entrepreneurs, cultural restrictions, free mobility, less qualification
Publication date: 01/09/2021

https://ijbpas.com/pdf/2021/September/MS_IJBPAS_2021_5645.pdf

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https://doi.org/10.31032/IJBPAS/2021/10.9.5645